We helped people look for hidden skin secrets using a smart-phone application for the pharmacy LloydsApotek. This was part of a sunscreen-campaign and was based on the brand promise of a pharmacy that really cared more about your
well-being than your looks. The campaign was made with a modified camera and UV-lights to bring forth the skin secrets. The test got over 20.000 tests during the campaign and was a great driver in all communication about the seriousness of protecting your skin in the sun. 

Skin Secrets: Behind The Scenes

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